Marketing
Marketing is in charge of lead generation. We discover what makes potential customers that could be a great fit for Teamleader. We’re all about the numbers: we dive headfirst into our analytics to make sense of which marketing activities are working and which aren’t so we can constantly tweak our tactics. We’re a team that supports one another, and works with people across the business to do so.
Brand Studio
Growth Marketing
Go-To-Market
Performance Marketing
Marketing Dexxter
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HQ & international marketers in local markets
We have marketers working at our HQ in Ghent supporting international teams. This makes up for a really interesting dynamic with a hyperlocal marketing approach. We support each other to make sure every country is hitting its numbers in order to grow.
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Numbers in action
Every month, we spend our mornings reviewing the numbers to see what works and what doesn’t. Our monthly commercial insights meeting lets us analyse last month's results and plan ahead so our marketing strategy stays sharp and aligned with our goals.
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Focused expertise, great results
Teamleader’s marketing team is a pretty diverse group of people who all have different expertise in the marketing field. With this small area of focus, we have a great overview of all our marketing activities and build our expertise in-house.