As a Product Marketeer you play an important role in composing & executing our go-to-market story. You help determine product positioning, messaging and competitive positioning. You help us build a great product by listening to our customers, organising beta tests and finding the right way to communicate towards our users.

Your days at Teamleader

  • Co-developing and executing go-to-market plans based on how the different customer segments operate and based on the Teamleader functionalities;
  • Creating a compelling message about new features that will help drive adoption and lead generation;
  • Developing product related content for different communication channels such as the changelog, in-app messaging, the status page, the product blog, etc.;
  • Tracking and analyzing the effectiveness of different messages;
  • Creating internal messages on product features for sales & marketing;
  • Managing the translation process of these messages for our local languages;
  • Monitoring competitive landscapes, market trends/threats, and win/loss details;
  • Talking with current customers and prospects to understand their needs and pain points and build buyer personas.

You bring...

  • 2+ years experience in a B2B software industry as a product marketeer or content marketeer (or marketing in general);
  • A passion for technical and business storytelling and the ability to keep stories compelling and simple;
  • A successful track record of researching target markets, defining messaging, developing content, and executing product launch plans;
  • Experience in developing and launching new products in cooperation with product, development and sales teams and have the ability to build relationships with peers among these departments within Teamleader;
  • The energy and motivation to dive deep into our software to learn its full potential and help deliver that full potential to our customers;
  • The certainty that words like ‘sprint’, ‘kanban’, ‘churn’, ‘ARPA’, ‘kpi’... don’t sound strange in your ears;
  • Frustrations towards spelling and grammar mistakes and overused clichés;
  • Excellent writing and verbal skills with you;
  • Creativity, a team-oriented mind and deep respect for metrics and results.
  • Pro-activity & the urge to go the extra mile. ‘Good enough’ is not your thing;
  • The ability to speak, write and communicate in fluent English & Dutch.

Teamleader is lively, not corporate

You will work for one of the most famous Belgium scale-ups. Working at Teamleader means working in a fast moving environment - which will be challenging at some points.

We offer

  • A pleasant and jovial atmosphere with great colleagues in an international context;
  • A number of perks that allow you to travel to our offices in Amsterdam, Berlin, Madrid, Milan or Paris, and/or to invest in courses, masterclasses or personal development in any other way;
  • The opportunity to help build a fast-growing tech organization and directly contribute to its results;
  • A new office in stimulating surroundings in Ghent, in the midst of the inspiring and blooming area of Dok Noord;
  • Healthy, fresh and tasty food prepared by our in-house chefs;
  • An enjoyable lunch with all the colleagues at HQ and rounding off the week with Cava Friday.

Come and discover the rest yourself!


Serve as a thought leader for SMEs, build the brand, and generate interest for Teamleader in our Marketing team.

Why work at Teamleader?

  • Possibility to grow and explore new career paths
  • Create a real impact: contribute to the success of a fast-growing company
  • Continuous learning opportunities: personal, free-to-spend perks budget